How Much Does a Website Cost in India? (2026 Pricing Guide)
One of the most common questions Indian business owners ask before hiring a web developer is: "How much will this cost?" The honest answer is — it depends. But here's a breakdown that will help you plan.
What Affects Website Cost in India
Three main factors drive the price:
- Complexity — a five-page brochure site is very different from a 500-product Shopify store
- Design — custom design costs more than a premium theme; the tradeoff is uniqueness vs. speed
- Features — payment gateways, booking systems, multilingual support, and integrations all add cost
Cost Breakdown by Website Type
Landing Page: ₹10,000 – ₹40,000
A focused single-page site for a campaign, product launch, or lead generation. Fast to build, easy to measure. Ideal for businesses running paid ads and needing a dedicated destination.
Business / Brochure Website: ₹25,000 – ₹80,000
A 5–10 page website covering home, about, services, contact, and a blog. This is the standard "digital presence" most small businesses need. Built on WordPress or Next.js depending on your content update needs.
E-Commerce Website: ₹50,000 – ₹2,00,000+
The range here is wide because e-commerce requirements vary enormously. A Shopify store with 50 products and Razorpay integration is very different from a custom WooCommerce build with GST automation and ERP sync.
| Store type | Estimated range | |---|---| | Basic Shopify store (theme-based) | ₹50,000 – ₹80,000 | | Custom Shopify store | ₹80,000 – ₹1,50,000 | | WooCommerce (WordPress) | ₹60,000 – ₹2,00,000+ |
HTML Email Template: ₹5,000 – ₹20,000
A single responsive email template that renders correctly across Gmail, Outlook, and mobile clients.
What You Should Watch Out For
Cheap quotes hide ongoing costs. A ₹5,000 website quote often means a cheap shared-hosting plan, a poorly configured WordPress install, and zero support once the site is handed over. Factor in hosting, SSL, domain renewal, and maintenance when comparing quotes.
Scope creep is real. Always agree on a written scope of work before starting. "Can you also add this?" becomes expensive when it wasn't scoped.
Offshore vs. local. Freelancers from platforms like Fiverr can be cheaper, but communication friction and post-launch support are often issues. An Indian studio that understands your market, speaks your language, and stays reachable is worth the premium.
The Bottom Line
For most Indian SMBs, a well-built business website starts at ₹30,000–₹50,000 and delivers returns many times over through leads, credibility, and brand visibility. Treat it as an investment, not an expense.
If you're unsure what you need, get in touch — we'll assess your goals and give you a straightforward recommendation.